Facebook announced that it would add entropy to its community of interests standards about its so - send for satire exception when moderating content . The variety was made in response to a recentdecision by its Oversight Boardthat required it to reestablish a gossip with an adaptation of the“two clitoris ” memecommenting on Turkey ’s response to the Armenian genocide .
This workweek , in anews announcementabout the case , Facebook pronounce the information update would allow team to consider caustic remark when assessing potentialhate speechviolations , which was the issue in question with the two button meme . The company said the update would be complete by the end of the yr . Facebook is only in full implementing the board good word on the irony elision and is assessing feasibleness of the other recommendation made ground on the event .
In reply to one of the board ’s other recommendation , which send word Facebook to assure it has tolerable procedure in place to “ assess satirical depicted object and relevant context right including by providing contentedness moderators with extra resources , ” the troupe reveal that it had already been act upon on a new satire fabric for its regional and escalation teams . However , it is presently find out how to “ apply this review at scale . ”
Photo: Josh Edelson/AFP (Getty Images)
Facebook stated that stakeholders — ranging from academic experts and journalist to comedians and example of sarcasm publications — it had engaged with for its fabric had pointed out that humor and satire are highly subjective across people and cultures . The company was also told that it is authoritative to institute human review of humour and caustic remark by individual with ethnical content .
“ give the context - specific nature of satire , we are not right away capable to descale this kind of assessment or additional consultation to our depicted object moderator , ” Facebook say . “ We need time to assess the potential tradeoffs between identifying and escalate more message that may qualify for our irony exception , against prioritise escalations for the high severity policies , increase the amount of content that would be step up , and potentially slower review times among our content moderators . ”
The comment with the meme was post by a Facebook user in the U.S. in December 2020 . Although some might scratch their heads over the description of the “ two push button ” meme , like yours truly , there ’s a good chance you ’ve seen it . create by Jake Clark in 2014 , the meme boast a horizontal split - screen toon : the top screen is an image of a hand poised to click one of two red buttons , while the bottom have a sketch character with their hand on their headway sudate over which release to choose .
multitude routinely adapt the meme with crazy , dumb , and benignant text over each of the button . Memerino highlightssome majuscule single such as “ get to eat a turkey ” and “ get to eat a ham ” ; “ numberless office ” and “ the Marvel superheroes ; or “ tot up more Easter eggs ” and “ make more games , ” to name a few .
In this lawsuit , asdescribed by the Oversight Board , the U.S. Facebook user substituted the cartoon character ’s face in the lower split up - screen for a Turkish pin . In the split - screen above , the user included two choices : “ The Armenian Genocide is a Trygve Lie ” and “ The Armenians were terrorists that deserved it . ” The meme was preceded and followed by the thinking nerve emoji , the instrument panel said .
According to the Oversight Board , Facebook say it removed the commentary because the idiomatic expression , “ The Armenians were terrorist that deserve it , ” contained assertions that Armenians were criminals found on their nationality and ethnicity , which breach the fellowship ’s community banner for hatred speech . Facebook also arrogate that the meme was not address under an elision that allows users to share mean content to reprobate it or conjure awareness , as the cartoon character could be seen as “ condemning or embracing the two statements feature in the meme . ”
The bulk of Facebook ’s Oversight Board disagree , though , and found that the meme was overlay by this elision , annul the company ’s decisiveness on the matter .
“ The ‘ two buttons ’ meme contrasts two different options not to show sustenance for them , but to highlight potential contradictions . As such , [ the absolute majority of the board ] found that the exploiter shared the meme to set up awareness of and condemn the Turkish government ’s sweat to deny the Armenian genocide while , at the same time , justifying these same historic inhumanity , ” the board said in a intelligence announcement in May . “ The majority also conceive that the content could be cover by Facebook ’s caustic remark exclusion , which is not included in the Community Standards . ”
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