Kim Kardashian.Photo: Kim Kardashian/Instagram
Kim Kardashianis showing off hernew sexy SKIMS!
The SKIMS foundershared a series of selfieson Instagram over the weekend modeling a sexy piece from the brand’s Valentine’s Day collection.
In thethree sultry photos, the 42-year-old is modeling a SKIMS Lace Trimmed Silk Teddy in neon orchid, featuring a peekaboo cutout showcasing the star’s toned stomach. The lingerie is bubblegum pink silk with a darker pink lace trim.
Kardashian is laying with her body propped up with one arm In the first and third pics in a closet full of all-black clothes, really making her bright lingerie pop.
She’s sitting on her knees in the second selfie, showing off the full teddy — and her toned tummy — this time in a closet with colorful clothing in the background.. A kissy face in the second and third photos brighten the mood, though she opts for a very stoic look in the first.
“💕❤️Shop@skimsValentines Collection 💕❤️,” she wrote alongside the carousel of selfies.
Kardashian’s post comes just a couple weeks after SKIMS featuredWhite Lotusactresses Beatrice Grannò and Simona Tabascoin its Valentine’s Day Campaign.
SKIMS
In the pink-hued video for the Valentine’s Day collection, the two Italian actresses are shot whispering in each other’s ears and giggling while wearing new pieces from the brand. After exchanging some words for no one else to hear, Tabasco says in Italian, “Tutti indossano SKIMS,” and Grannò follows in English with, “Everybody’s wearing SKIMS.”
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Since its founding in 2019, Kardashian has built SKIMS into a billion dollar business. In January 2022, theshapewear and loungewear brand was valued at $3.2 billion, a doubled increase from its $1.6 billion value in April 2021, according to Bloomberg.
In October 2021, Kardashian was also named the2021 brand innovator at last year’sWSJ MagazineInnovator Awardsfor her work on SKIMS.
That’s not all Kardashian is doing. In addition to her SKIMS brand, the entrepreneur is expanding her empire with a new investment endeavor.
In September, she announced the launch of anew private equity firm, SKKY Partners, with her former partner at Carlyle Group Inc., Jay Sammons, who’s had a longtime relationship with Kardashian and her mom/fellow business womanKris Jenner.
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For Kardashian, the firm is a chance to work closely with entrepreneurs to help build their businesses. She toldWSJthat she hopes to bring her own business experience to assist others with growing their companies.
“The exciting part is to sit down with these founders and figure out what their dream is,“theKardashiansstar said. “I want to support what that is, not change who they are in their DNA, but just support and get them to a different level.”
source: people.com
